Last Friday I went along to the Bullring Shopping Centre in the heart of Birmingham City Centre to the opening of the latest Yours Clothing store. Yours Clothing specialise in plus size fashion from sizes 14 to 32. There are now stores opening throughout the UK and a fabulous website with literally thousands of clothes, shoes and accessories all right up to date in the fashion stakes and at such great value too.
The store opened at Midday and there was quite a crowd waiting outside. The first 50 customers, as with all store openings, received a goody bag containing a notebook and pen, reusable cotton bag, a packet of love heart sweets and a gift card. One lucky person received a £50 voucher.
One thing that stood out for me and some other customers was the temperature. The air conditioning was spot on. Sometimes clothing shops can get this wrong and I personally hate having to try on clothes in a warmer store. I don’t know why but it really tires me out and the fun experience of clothes shopping is lost and this means that I usually don’t buy anything as I detest having to return items that don’t fit. Having said that I have never had any problems regarding sizing where Your Clothing are concerned. As I wrote in this previous post the sizes really are true to size and they are fitted on two different models of differing sizes before they hit the shops.
The store is spacious, bright, airy and deceptively large. There is plenty of room between stands and although there were quite a few people at the opening the store did not feel crowded. As with all stores the changing rooms are light and spacious and have curtains that smoothly close and a stool.
The changing rooms, as well as the till soon had a queue forming. Even though this was the first day of opening all the staff were knowledgable about the product range and sizes available and really could not have been more helpful, friendly and professional. Throughout the store there are inspirational quotes which all add to the positive shopping experience and boost the confidence of the shoppers.
Next week I will have a post showing some if the lovely outfits I tried on. Sadly due to limited luggage space home I was only able to take one item home but I really do have my heart set on quite a few of the clothes and boots I tried on.
After speaking to fellow customers, staff and store manager it is clear to see this store in the Bullring is a welcome addition to the Yours Clothing business with people truly excited about the location of this store on the day of opening customers were a mix of current store shoppers, online shoppers and those new to the company. I’m quite sure new customers will love the clothes as much as us who have already discovered this fabulous plus sized UK brand.